Screenshot of emerginC skincare website homepage, featuring a jar and a bottle of eye products, and a banner offering free shipping on orders over $100.

Screenshot of a product page for Phytocell Cream showing its price, description, size selection, quantity adjustment, and add to cart button, with part of the product image visible at the bottom.

Telling the story of sustainable, effective skincare to boost eCommerce sales

emerginC, a carbon-neutral skincare brand, came to e9digital for a website refresh.

The new site needed to reflect its blend of science, nature, and sustainability.
The target market of shoppers and spa partners required better usability.
Their previous site felt cluttered and made it difficult to navigate their many product lines.

After researching top NYC web agencies, emerginC selected e9digital for our high client satisfaction and deep experience designing wellness-focused eCommerce sites.

Client

emerginC

Industry

Health & Beauty

Services

Web Design & Development

Putting user needs front and center with personalized recommendations

The redesigned homepage focuses on giving women an intuitive, visually engaging experience that positions emerginC as the solution to their skincare needs. A sticky navigation bar and clear “shop” button make browsing effortless, while three shopping paths help users quickly find the right products. A quiz provides instant personalized recommendations, addressing a common pain point emerginC’s customers frequently expressed.

Benefitting consumers and spa partners with a spa locator

The updated website now better serves both consumer shoppers and emerginC’s global network of spa partners:

A clearly highlighted professional login creates easy access to wholesale.
A spa locator promotes partner businesses to consumer shoppers.
The site supports future enhancements like educational “how-to” product videos for brand growth.

emerginC can easily update content and evolve the user experience without heavy ongoing costs.

A bottle of vitamin C serum on a white plate beside two oranges, featured on a skincare shop webpage with a brown background.

Promotional image featuring emerginC eyelight cream and serum, with a code for a free serum offer, and logos for emerginC, Scientific Organics, and Rawceuticals.

A group of young trees in pots on grass; below, a skincare product bottle stands upright on sandy beach with the ocean in the background.

Sales-inducing UX design

If a visitor can’t navigate the website, they won’t check out and make a purchase. With UX design, e9digital creates functional, modern eCommerce websites that meet the needs of your target audience. Stop losing customers due to confusing navigation with a redesigned website from e9digital. Need more proof? Look at one of our 100+ 5-star reviews. Contact us today to learn how we can boost your sales with a website built around your customer’s needs.